Mobile advertisement has become essential in almost every promotional strategy and an ever-growing field that provides tremendous revenue potential for both mobile operators and advertisers. Invigo SIM Advertisement allows advertisers to send interactive promotional messages. Recipients can also be prompted to provide a text response or a selection from a list, without the need for any additional applications. Responses are displayed in customizable reports and can trigger consequent actions and external systems
SIM Advertisement messages can be received and displayed by any WIB-compliant SIM card, regardless of the recipient device. Invigo’s SIM Advertisement platform also includes a S@T (SIM Alliance Toolbox) based SIM Advertisement module supported by all capable SIM cards and offering a large set of rich SIM Advertisement functionalities. Invigo also offers an applet-based solution for non-WIB compliant SIM cards, its proprietary STK SIM Advertisement applet is able to push advertising messages to a large subscribers’ SIM cards base, regardless of the handset used and according to various use cases, useful for operators and advertisers.
Invigo SIM Advertisement is a stellar solution allowing you to build, schedule, launch and track SIM advertisement campaigns at the same time.
Operators will be able to target the right subscriber segments with the right mobile advertising content.
Operators will benefit from a better customer reach and higher response rates as Invigo’s SIM Advertisement allows to target subscribers holding feature phones and smartphones, which guarantees a large subscriber reach and higher ARPUs.
Invigo’s SIM Advertisement enables you to share relevant information with your customers and to offer the right services based on their needs.